The political ad invasion is upon us. It's a toxic mix of half truths and negativity that's beaming into homes across the country, but especially homes in battleground states like Florida, North Carolina, Ohio, Virginia and Wisconsin.
Media analysts project campaigns, Super PACs and often shadowy "social welfare" groups will spend a record-breaking $3.3 billion to buy up airtime as they attempt to influence voters before Nov. 6.
For the local stations that air these ads, it's a political goldmine. But what's a cash windfall for stations has become a nuisance for tens of millions of viewers who will have to endure thousands more political ads before Election Day (mercifully) arrives.