Friday, February 10, 2012

Minneapolis Star Tribune: The onslaught is coming to a TV near you

This piece was published earlier this week by the Star Tribune:

If Minnesotans flip on their TVs right now, they're likely to see at least one -- a political ad slinging mud at a presidential candidate.

As Tuesday's statewide caucuses approach, they're more likely to see many more. Viewers in Florida reported seeing as many as 12 political ads an hour in the runup to that state's Jan. 31 primary. The campaigns and super PACs that bought these ads have now turned their attention from Florida -- where they spent tens of millions of dollars on local media buys -- to Minnesota.

These attack ads by their very nature are negative. But they can also be misleading., which tracks accuracy in political messaging, found that the "avalanche of negativity" in recent Florida ads also contained a fair share of distortions and outright lies.

... Read the full oped.

1 comment:

Minneapolis GMC said...

I have been seeing lots of political commercials. It's important for people to do their own research and not trust the ads blindly; it's part of being a responsible citizen.